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Just For You 3 Dividend Stocks to Hold Through Market Volatility This FallWritten by Chris Markoch. Published 9/16/2025. 
Key Points - Dividend stocks like KO, JNJ, and PLD offer stability as markets stay volatile.
- Coca-Cola and Johnson & Johnson are Dividend Kings with decades of payout growth.
- Prologis combines a strong dividend with exposure to logistics and real estate recovery.
Stocks are rallying on the expectation that the Federal Reserve will cut interest rates by 25 basis points in September, potentially boosting corporate earnings. However, those hoping for quieter markets may be disappointed. First, lower interest rates could push inflation higher. At the very least, an accommodative Fed policy is likely to keep inflation above the central bank's 2% target. Meanwhile, geopolitical tensions are rising, which explains why central banks continue to buy gold and why many speculative investors are piling into Bitcoin and other cryptocurrencies. The clock is ticking.
2025's final quarter could be the last big rally before the reset of 2026.
We've zeroed in on 7 stocks primed to surge before year-end.
This isn't noise, it's your shot to finish 2025 ahead of the crowd. But wait too long, and Wall Street takes it first. 🚀 [Get the 7 Stocks to Own for Q4 Now] That's why dividend stocks may look attractive. Many dividend payers have defensive qualities, delivering stable revenue and earnings no matter what's happening in the broader economy. Coca-Cola: Buffett's Dividend Favorite Keeps Delivering A top attribute of a high-quality dividend stock is its ability to provide income and growth regardless of market conditions. In 2025, The Coca-Cola Company (NYSE: KO) is up 6.37% this year—about half the S&P 500's 13% gain—but that doesn't include Coca-Cola's 3.03% dividend yield. While many consumer staples stocks have struggled, Coca-Cola continues to grow revenue and earnings by diversifying beyond soft drinks into sports drinks, teas and enhanced waters. Lower interest rates should enable the company to maintain—or even raise—its full-year guidance, according to analysts. The consensus price target for KO stock stands above $76.93, which exceeds the stock's 52-week average. On Sept. 11, Peter Grom of UBS Group set an $80 price target—down from $84 but still nearly 5% above consensus. Johnson & Johnson: A Leaner, Stronger Dividend King For much of the past five years, Johnson & Johnson (NYSE: JNJ) faced lawsuits over talc products and ovarian cancer claims, which weighed on investor sentiment even after it spun off its consumer unit into Kenvue. Today, the remaining company is leaner and more efficient, focused on pharmaceuticals and medical technology. Its drug pipeline targets oncology and immunotherapy, while the MedTech segment is deploying cash through strategic acquisitions. As investors rotate out of tech, JNJ has risen about 22% this year. And at roughly 16x forward earnings, the stock trades at a discount to its historical average. That growth builds on a 2.93% dividend yield—and JNJ has increased its payout for 64 consecutive years. Prologis: A REIT Positioned for Growth and Stability Many investors believe that lower interest rates will thaw the housing market, though it may take another 25–50 basis points of cuts. Those looking to front-run the recovery might consider Prologis Inc. (NYSE: PLD). As the world's largest industrial real estate investment trust, Prologis specializes in logistics and warehouse properties—assets that should enjoy stable occupancy as consumer demand improves. The company is also pivoting into growth sectors like sustainable energy storage, data centers and supply‐chain solutions. While REITs can be sensitive to interest rates, Prologis' long‐term leases and strong tenant demand support predictable cash flows. The stock carries a 3.54% dividend yield, and at about 19x earnings, it trades below its historical multiple.
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