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Fresh Air, Fresh Highs: 3 Premium Outdoor Brands with 2026 Tailwinds
Author: Dan Schmidt. Publication Date: 12/27/2025.
At a Glance
- Outdoor recreation is an industry that has shown strong growth since the COVID-19 vaccines became available in 2021.
- Companies in this sector typically cater to high-net-worth clients, which is a bonus in the current economic environment.
- Winnebago, Yeti, and Acushnet each have both technical and fundamental tailwinds entering 2026.
The outdoor recreation industry plays a larger role in the economy than many people realize.
Despite a perception otherwise, Americans continue to embrace the outdoors—hiking, biking and traveling across our extensive network of parks—and outdoor recreation is a meaningful driver of economic growth.
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As of the end of 2023, outdoor recreation generated more than $1.2 trillion in annual economic output, accounting for over 2.3% of total U.S. GDP. More than 3% of the nation's workforce is employed in outdoor services, a figure that totaled more than 5 million jobs in 2023.
Even during periods of weak consumer sentiment, higher-income households remain the primary customers for companies that sell motorhomes, boats, premium coolers, camping gear and sports equipment.
Three outdoor companies have bucked the broader narrative to deliver solid results and outsized stock gains over the last quarter. If you're looking to add non-tech winners to your portfolio, these outdoor brands deserve a closer look.
Winnebago: Earnings Beats and Higher Guidance Fuel a Late-2025 Turnaround
Winnebago Industries Inc. (NYSE: WGO) saw a surge in sales during the COVID-19 era as consumers sought to take their living spaces outdoors.
But after making a new all-time high in March 2021, the stock fell more than 50% as sales slowed and earnings beats became infrequent.
After bottoming out in 2024, Winnebago is showing signs of a turnaround. The company has posted three consecutive earnings beats, including an impressive fiscal Q1 2026 report that showed revenue growth of more than 12% year-over-year (YOY).
Despite tariff concerns, Winnebago reported nearly a 400-basis-point gain in operating margin and raised full-year 2026 revenue guidance to a range of $2.8 billion to $3 billion.
Winnebago may be at a stage where technical traders were among the first to spot the shift in momentum.
The stock trades at about 12x forward earnings and 0.43x sales, and shares are up nearly 30% in the last three months. The trend reversal is visible on the chart, with the 50-day simple moving average (SMA) crossing back over the 200-day SMA to form a Golden Cross. The Moving Average Convergence Divergence (MACD) indicator has also turned positive, confirming the new uptrend and suggesting this wave of buying has some strength behind it.
Yeti Holdings: Premium Demand Helps the Brand Absorb Tariff Pressure
The Trump administration's tariff policy created a challenge for Yeti Holdings Inc. (NYSE: YETI), the popular cooler and drinkware maker whose Tundra, Hopper and Rambler products are designed for durability and temperature retention.
Despite those headwinds, Yeti has maintained steady sales growth by relying on higher-end customers and expanding into new categories such as travel mugs, apparel, footwear and outdoor cookware.
The company's Q3 2025 earnings report contained several positives, including EPS and revenue beats despite a 230-basis-point drag to gross margin from tariffs. International sales grew 14% YOY in the quarter, and management increased the share repurchase program to $300 million for 2025.
Technical tailwinds are forming as well. After trading along the 50-day SMA for most of the year, a Golden Cross formed in September and the stock followed with a roughly 30% breakout in three months. Shares now trade well above the former 50-day SMA support level, and the RSI remains below the overbought threshold of 70.
Acushnet Holdings: Don't Bet Against Golfers—and Don't Ignore the Chart
Acushnet Holdings Corp. (NYSE: GOLF) is the parent company of popular golf equipment brands Titleist, Pinnacle, KJUS and FootJoy.
Unlike the other two names, Acushnet has underperformed the S&P 500 since April. Still, golf participation continues to rise: 42.7 million people played in 2024, with notable growth among women and people of color. Companies like Acushnet have leaned on off-course formats such as TopGolf to boost interest in the sport, and those initiatives are yielding results across the portfolio.
Acushnet's Q3 2025 earnings report noted growth across all four brands, including 14% YOY growth in the smaller premium brand KJUS. Management raised its full-year 2025 revenue guidance to $2.52 billion–$2.56 billion and now expects to mitigate most of the anticipated $70 million tariff headwind in 2026.
GOLF shares show solid support at the 50-day SMA, and investors searching for entry points may have one as the price recently returned to that level. The moving averages and RSI indicate an uptrend with underlying momentum, so this pullback looks more like a buying opportunity than a trend reversal.
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