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Monday's Featured Article 3 Dividend Stocks to Hold Through Market Volatility This FallWritten by Chris Markoch. Published 9/16/2025. 
Key Points - Dividend stocks like KO, JNJ, and PLD offer stability as markets stay volatile.
- Coca-Cola and Johnson & Johnson are Dividend Kings with decades of payout growth.
- Prologis combines a strong dividend with exposure to logistics and real estate recovery.
Stocks are rallying on the expectation that the Federal Reserve will cut interest rates by 25 basis points in September. This anticipation could boost corporate earnings, but those expecting volatility to subside might be disappointed. Lower interest rates could stoke inflationary pressures, and accommodative Fed policy is likely to keep rates above the Fed's 2% target for the foreseeable future. Meanwhile, escalating geopolitical tensions are another potential source of market jitters. These factors explain why central banks continue buying gold, and why many speculative investors are turning to Bitcoin and other cryptocurrencies. Axcelis Technologies went from $2.50 to $180—a staggering 7,100% return. These are the kinds of small-cap breakouts Fierce Analyst aims to catch before they go mainstream.
Our research team uses data and trend analysis to uncover high-potential stocks early. And now, you can get free alerts on the next set of breakout candidates—before the crowd rushes in. Click here to get the free alerts and see what's coming next. This environment has elevated the appeal of dividend stocks, which often offer defensive characteristics thanks to stable revenues and earnings regardless of economic conditions. Coca-Cola: Buffett's Dividend Favorite Keeps Delivering One of the hallmarks of a high-quality dividend stock is its ability to deliver income and growth regardless of the broader economic backdrop. So far this year, The Coca-Cola Company (NYSE: KO) has climbed 6.37%. This performance trails the S&P 500's 13% gain by roughly 50%, but it doesn't reflect Coca-Cola's 3.03% dividend yield. At a time when many consumer staples stocks are struggling, Coca-Cola continues to grow both revenue and earnings. This growth highlights the company's push to diversify beyond soft drinks into categories like sports drinks, teas, and enhanced water beverages. Analysts believe that lower interest rates should help Coca-Cola maintain—or potentially increase—its full-year guidance. The consensus price target for KO stock sits above its current $76.93 share price and exceeds the 52-week average. On Sept. 11, Peter Grom of UBS Group set an $80 price target, down from $84 but still nearly 5% above consensus. Johnson & Johnson: A Leaner, Stronger Dividend King For much of the last five years, Johnson & Johnson (NYSE: JNJ) was weighed down by lawsuits over talc powder and ovarian cancer, even after spinning off its consumer products division into Kenvue. Today's JNJ is a leaner, more efficient enterprise focused on pharmaceuticals and medical technology (MedTech). Its pharma pipeline emphasizes oncology and immunotherapy, while the MedTech unit deploys cash into strategic acquisitions. As investors rotated out of the tech sector, JNJ benefited, rising roughly 22% in 2025. At about 16x forward earnings, JNJ also trades below its historical average multiples. This momentum complements a 2.93% dividend yield. Like Coca-Cola, JNJ is a Dividend King that has raised its payout for 64 consecutive years. Prologis: A REIT Positioned for Growth and Stability Many investors believe that lower interest rates could unlock a stalled housing market. That may require an additional 25–50 basis points, but those looking to front-run a recovery might consider Prologis Inc. (NYSE: PLD). Prologis is the world's largest industrial real estate investment trust (REIT), specializing in logistics and warehouse properties. Its occupancy rates should remain stable as consumer sentiment improves. Prologis is also expanding into forward-looking sectors like sustainable energy storage, data center development, and operational logistics services. While REITs can be sensitive to interest-rate moves, Prologis' long-term leases and strong tenant demand provide predictable cash flows. REITs are also known for reliable dividends: PLD stock offers a 3.54% dividend yield—higher than many equities—alongside growth potential tied to logistics demand. PLD trades at around 19x earnings, a discount to its historical range.
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